Easy Squeeze Page Profits - 5 Simple Tips

Squeeze pages and variations thereof are being used extensively lately. In essence they are a sales page geared for one thing only...to entice the reader to subscribe to an email list. In this article I briefly touch upon 5 elements that will assist in putting together a successful squeeze page system.

Freebie. A person usually signs up to an email list in exchange for something. This is usually (but not always) a free report in the form of a pdf file. So to build your email list, you need a product to offer. If you cannot produce one yourself, you can have something written by a ghost writer. The offering does not have to be a work of art, but should be compelling enough to satisfy the curiosity of the customer.

Headline(s). Use a catchy headline to get the reader's attention with bold type and a bright colour. The headline should pose a question or state a potential need for the reader. An optional sub heading of lesser size can re-enforce the main headline.

Compelling Copy. The body of the page should state how this free report can address or solve the issue put forth by the headline. This can be a short bullet list of the main features of the report. Some marketers implement a story into the text. It is usually a sob story or how the author came about the info. Cheesy, hype, but it works.

Call to Action. This is where you instruct the reader as to how they can get this report. Some marketers attach some sort of urgency to the action. 'Offer only good for a limited time' or something like that. Also, it is important to make it clear that in order to obtain the report, the reader is to subscribe to your email list. Be friendly and courteous. Re-assure the reader his info is safe and he can unsubscribe at any time. You will also need a payment processor to accept online payment. Paypal and Clickbank are two of the more popular services available.

Auto-Responder. In order to maintain your email list(s), you need a good auto-responder. You can manage it yourself but this can be a daunting task once you have several hundred subscribers. Aweber is an excellent service. Highly recommended.

Using a squeeze page to build a strong email list is a crucial component to a long lasting marketing campaign. The simple but effective tips presented in this article allows you to be well on your way to exploding your email subscription rate.

Jo Richardson is the author of '7 Key Elements', a free report that looks at the crucial elements required for a successful internet marketing strategy. This report can be found at http://www.efomarketingtactics.com.